ELLIE JACKSON
Ellie is a multidisciplinary creative, copywriter, editor, journalist and publisher who is driven to explore culture as it appears and uncover stories that really matter to audiences. Ellie creates work to challenge perception and ditch out-of-date traditions.
She's also a runner, swimmer, footballer and climber, Ellie founded The Movement Movement in summer 2021, as a means to create a print-led, inclusive sports conversation by and for women. Ellie is now committed to not only creating a new and open conversation for women, but to actively transforming the male-driven sports media landscape from the inside out.
AMIE SNOW
Amie is a Bajan-British creative force with a decade-long track record of excellence in global advertising and entertainment. She’s an award-winning Diversity Champion, serving as both creative director and content creator. Amie lends her expertise to “RCRD SHOP UK’’ as a host and creative consultant, shaping the cultural landscape with her passion for music. Through her work and advocacy, she continually redefines visionary leadership in creativity and beyond.
JESSICA JONES
Jess is a scripted development executive and creative strategist with over a decade working at the heart of the UK’s film and TV development landscape. She has worked at BBC Drama, Channel 4 Drama, Amazon, Paramount, and the BFI Film Fund, shaping projects that have earned BAFTA and BIFA recognition and supporting filmmakers whose work has travelled and won awards on the international festival circuit.
She’s fascinated by the fast-blurring lines between scripted storytelling, branded entertainment, and digital-first culture, a space she explores through Scripted Futures, where she digs into the trends reshaping how stories get made, shared, and consumed.
BEXY CAMERON
Bexy is a writer, director, academic and activist. Her global filmmaking spans the realm of art, fashion and music.
She uses her talents for social change and noisemaking: having written and conceptualised a Channel 4 series as well as films investigating, LGBTQI rights in the commonwealth, religious cults, fan culture, gender, female empowerment, and the music industry. Her first book was published in July 2021 and optioned for television, with Dakota Johnson and Riley Keough attached to star and produce.
DOMA DOVGIALO
Doma is a Polish-Lithuanian photographer, videographer & director based in London. She shoots commercially for our clients such as AMG and AVON. And others like Gem & Tonic.
Her personal projects focus around mental health and she has worked with various publications such as BBC pictures, Mind Foundation and NHS.
ROISIN MENNELL
Roisin is a strategist with a specific interest in how storytelling can be infused with social consciousness. Her journey is shaped by her unwavering interest in effecting cultural change, evident in her work supporting individuals in mental health services and her contributions to women’s health advocacy and awareness-raising campaigns in the charity and start-up sectors. Passionate about the intersection of culture and impact, Roisin brings her imagination, creativity, and empathy to the forefront of every project.
AMY DOWNES
Amy is an integrated Creative Director with a decade of experience crafting and delivering through-the-line campaigns rooted in powerful storytelling.
Guided by an audience-first mindset and grounded in strategy and insight, she shapes narratives that translate seamlessly across different media. From experiential activations, low-lift content, to traditional above-the-line work she is meticulous in detail and plugged into culture. Attuned to how people engage with stories today, Amy creates work that cuts through and resonates wherever audiences encounter it.
MADELAINE ISAAC
Madelaine is a London-based creative writer and filmmaker dedicated to spotlighting unapologetic female creativity. With over a decade of experience crafting stories across advertising, entertainment and in culture, she’s worked across a range of global brands including Disney, adidas, Pepsi, Aston Martin and Mercedes-AMG.
Passionate about horror, she has written and produced two independent horror films, and is a voracious writer for various horror publications, always looking to give her take on the genre.
JULIA SALOTTI
Julia is a Creative and Art Director with over a decade of experience in visual storytelling across beauty, fashion and culture. Chronically online, she craves content that creates culture.
Spanning agency, in-house and publication roles, Julia has crafted work for clients including Jo Malone London, Jimmy Choo, Rolls-Royce, GAY TIMES and ELEMIS.
She understands the needs of brands from luxury to household-name, delivering purposeful 360 campaigns.
Her approach to creative is rooted in inclusivity, with a focus on shaping narratives that reflect and uplift women.
JODIE MANN
Jodie is an award-winning photographer and director working across fashion, beauty and fine art.She brings her distinct visual style to projects across fashion and haircare, bespoke art for luxury hotels, music and dance, and independent creative work.
Rooted in her Scottish heritage, she draws on the region’s rich landscapes and culture to shape a perspective defined by drama, identity and a raw connection to nature. She explores these ideas through the female form - creating images that feel both intimate and cinematic.
LYDIA CRUDGE
Lydia is a researcher and strategist with over a decade of experience, including three years at Nike as their global insight director.
She now runs Lunar Insight, the first women’s football insight agency, helping brands and rights holders to connect with the evolving fandom and culture.
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HELEN FERNANDEZ
Helen is a Mexican film/TV writer and creative director raised between the U.S. and Mexico, channeling her cultural duality into stories about unconventional women, messy families, and surreal humor. Think Liz Lemon, but with Bad Bunny on repeat.
She recently staffed on NBC’s hit sitcom Happy’s Place and previously worked in TV development at Kapital Entertainment and as Justin Spitzer’s assistant on St. Denis Medical. Helen also produces and directs the monthly sketch show Single Riders Only and is represented by Mollie Berg at Avalon Entertainment. She is based in Los Angeles, California.
CHRISTINE JONES
Christine is one of the 1% in the industry, a multi-award-winning creative who started in the Adland over 20 years ago, and as Global ECD for the past 15 years. She has worked in traditional agencies, and then with Rankin across culture, trends and fashion, building a successful creative division.
Before Siren, Christine was the Global ECD of Ridley Scott Creative Group where she built from scratch a department that originated brand partnership ideas for the likes of Pepsi and Diageo. Creating stories that sat across any platform, any length for the likes of AMG. Unilever and beyond.
OLIVER NOWLAN
Oli's been working across the creative industry for over a decade. His experience has taken him from launching new drinks with Jack Daniel's to building worlds for AMG's electric fleet. Whatever he works on his aim is always to engage audiences with storytelling and loves to find new ways to bring brands into culture. Before Siren, Oli worked with Christine at Rankin and RSA developing creative platforms and brand partnerships for the likes of AMG, Pepsi & Diageo. A lot of his career has been spent working alongside incredibly talented women, and with Siren he's able to make sure that keeps happening while building a company that strives for a better balance.
