Christmas is a time for bringing people together, and Jo Malone London wanted to capture the imagination of audiences around the world with a festive story full of fun, games and a little mischief. Inspired by the brand's seasonal theme, we created a playful Christmas world designed to come to life across film, social and retail, putting Jo Malone London at the heart of the celebrations.

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Set around a dinner table with an eclectic cast of characters, our story unfolds as conversations flow, games are played and rules are broken. What begins as a festive gathering takes an unexpected turn in a wonderfully eccentric, Mad Hatter's tea party-inspired world. Let the fun and games begin...